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New York City played host to another groundbreaking edition of AICP Week, and this year’s gathering was nothing short of a tour de force for the commercial production industry.
Held June 3–5, AICP Week 2025 delivered a dynamic blend of thought leadership, creative celebration, and community connection—all with Wrapbook proudly standing as both an official AICP partner and a key event sponsor.
The Times Center served as the buzzing hub for AICP Week’s Base Camp, where industry pioneers explored the intersection of creativity, technology, and business. Day One opened with a keynote from David “Shingy” Shing, setting an inspired tone with a rallying cry for blending innovation with core creative fundamentals.
Panels such as "Directing Technology," "Virtual Production: Exploring New Horizons," and AMP’s take on Music and Technology revealed how production professionals are shaping the future—whether with AI, XR, or immersive storytelling.
Midday, attendees recharged at Wrapbook’s vibrant Lounge—an oasis for networking, insights, and even a chance to win the latest Oura Ring.
The day closed with the AICP Next Awards Premiere & Reception, a celebration of creative excellence on new platforms.
Wednesday morning featured a crash course in legal strategy—”Lawyers on the Clock” packed five legal minds into a rapid-fire, insight-loaded hour. A highlight? A candid conversation with Doug Emhoff, exploring the intersection of politics, advertising, and legal practice.
Later sessions dived into DEI leadership, the state of immigration law, and the importance of cultural intelligence in shaping future-ready creative work.
That afternoon, MoMA took center stage. The documentary Here’s to the Crazy Ones paid homage to advertising legend Lee Clow, culminating in a powerful Q&A with Clow himself. The evening was capped by the World Premiere of the AICP Show: The Art & Technique of the Commercial, celebrating the year's most inventive work in brand storytelling.
Thursday wrapped up AICP Week with a double feature at MoMA. The AICP Post Awards kicked off the day, spotlighting editorial and post-production brilliance. In the evening, the museum became a glowing tribute to the year’s best as Best of Show honorees across the AICP Post Awards, Next Awards, and the AICP Show were revealed. The AICP Awards Gala Reception offered a stylish send-off to a week that redefined creative and production excellence.
As an official AICP partner and proud sponsor of AICP Week 2025, Wrapbook continues to champion innovation in the production space.
By streamlining payroll, accounting, and compliance for creative teams, Wrapbook’s presence at this year's events reinforced its commitment to empowering the commercial production community with smarter, more efficient workflows.
Explore our demo and see firsthand how Wrapbook simplifies complex processes—so you can focus on creativity, not paperwork.
